I hadn't dug that far into the figures. Mainly I just glance at the stats now and then to see if anyone is paying attention. I thought I read somewhere that the unique visitors figure is per person, per day, in which case it could be skewed by a single person coming back and rereading a chapter, or stopping and picking up again the next day, so I'm not certain any of the stats numbers are all that meaningful. But they are pretty.

By that method I'm getting a hair over 200 readers per chapter, which seems to be a fairly consistent figure for each of the last six chapters or so.